The Influence Of Competence And Performance Of Bilik Hotel Training Program Alumni On Hotel User Satisfaction In The City Of Tegal
DOI:
https://doi.org/10.56910/ictmt.v1i2.23Keywords:
Competence, Performance, SatisfactionAbstract
The purpose of this research is to determine and analyze the positive and significant influence of Competence and Performance of BiLiK Hotel Training Alumni on Hotel User Satisfaction in the city of Tegal. The population in this study consists of the leaders and management staff in each hotel in the city of Tegal, totaling 50 individuals. The sample used is a saturated sample, which means that the entire population becomes the research sample. The sampling technique in this study uses a questionnaire. The analysis includes validity, reliability, multiple linear regression analysis, t-test, F-test, and coefficient of determination analysis. The results of this study show that competence (X1) has a positive and significant influence on hotel user satisfaction in the city of Tegal, and performance (X2) also has a positive and significant influence on hotel user satisfaction in the city of Tegal. Based on the F-test, both competence and performance have a simultaneous and significant impact on hotel user satisfaction in the city of Tegal. Based on the multiple linear regression test, it is found that of the two regression coefficient values of the independent variables (competence and performance), competence has the most significant influence on the dependent variable (satisfaction) with a coefficient of 0.713.
Keywords : ; ;
References
Fandy, Tjiptono, (2004). Manajemen Jasa,Yogyakarta : Andi
Hasan, I. (2002). Pokok-Pokok Materi Metodologi Penelitian & Aplikasinya. Jakarta : Ghalia Indonesia
Irawan, Handi, (2008) .10 Prinsip Kepuasan Pelanggan . Jakarta : PT Alex Media Komputindo Jilid 1. Jakarta: Erlangga.
Kotler, Philip.(2000). Manajemen Pemasaran di Indonesia : Analisis, Perencanaan, Implementasi dan Pengendalian. Jakarta : Salemba Empat.
Kotler, Philip And Gary Armstrong. 2008. Prinsip-Prinsip Pemasaran. Edisi. 12.
Sugiyono. (2013). Metode Penelitian Kuantitatif Kualitatif dan R & D. Bandung; Alfabeta
Prawirosentono. (2018) .Manajemen sumber daya Manusia untuk perusahaan: Dari Teori ke Praktek. Rajagrafindo Persada. Jakarta
Ruky, A., (2006). Sistem Manajemen Kinerja. PT Gramedia Jakarta
Rivai, V., Ramly, M., Mutis, T., & Arafah, W. (2005). Manajemen Sumber Daya Manusia Untuk Perusahaan, Dari Teori Ke Praktek. Jakarta: PT. Rajagrafindo Persada.
Umar, H. (2002). Riset Pemasaran dan Perilaku Konsumen: Catatan Kedua. Jakarta: Gramedia Pustaka Utama.
Wibowo (2017). Manajemen Kinerja. Cetakan ke lima. Jakarta: PT RajaGrafindo Persada
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2023 INTERNATIONAL CONFERENCE ON DIGITAL ADVANCE TOURISM, MANAGEMENT AND TECHNOLOGY
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.